Posts Tagged ‘products introduction’
The Past Decade’s Most Memorable New Product Launches Featured on Front Page of USA Today’s Money SectionThursday, January 26th, 2012
The front page of USA Today’s Money section on January 26th featured the most memorable product launches from the past decade as reported by a national sampling of consumers in the tenth annual Most Memorable New Product Launch survey, conducted by Schneider Associates and research partner Sentient Decision Science. For more information, visit MMNPL.com.
Schneider Associates’ research from the Most Memorable New Product Launch survey was cited in the January 10 edition of USA Today. The article, titled “Trend Alert: 10 New Products to Watch for in 2012,” includes data about the effectiveness of social media and how the quantity of people who are using this platform as a [...]
The Boston Product Management Association invites you for an evening all about product launch: “How to Deliver a Successful New Product Introduction.” May 19th at 6:15 p.m. at the Microsoft Waltham Office. Launch expert Julie Hall and commercialization consultant Neil Baron will offer their strategies, based on decades of research on how to engage customers. [...]