Launch Expert Julie Hall and Commercialization Consultant Neil Baron Introduce New Concept at Boston’s Product Marketing Association: The Customer Calibrated Launch
Thursday, June 2nd, 2011On May 19th, the Boston Product Management Association hosted “How to Deliver a Successful New Product Introduction,” a presentation by launch expert and author, Julie Hall of Schneider Associates, and commercialization guru Neil Baron of Baron Strategic Partners.
Julie and Neil delivered powerful lessons about how the launch landscape has changed from Business-to-Business (B2B) and Business-to-Consumer (B2C) to Business-to-Everyone (B2E).
Tags: baron strategic partners, Boston Product Management Association, BPMA, Integrated, Introductions, julie hall, launch, Launch PR, Launch Public Relations, Launches, launchpr, Neil Baron, new product, new product launch, Product Introduction, product introductions, product launch, Public Relations, Schneider Associates, Schneider PR, SchneiderPR, the new launch plan
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