Monday, August 27th, 2012

Launch of the Week: Starbucks Refreshers

Starbucks has brewed up a new alternative to coffee or sugary energy drinks- Starbucks Refreshers. Made with green coffee extract, can these beverages give consumers the light afternoon buzz they crave?

Tags: beverages, caffiene, coffee, Consumer, energy, energy drink, launch, launch of the week, Launch PR, marketing, new product, new product launch, noel fisher, PR samples, Product Introduction, product launch, Public Relations, sampling, Schneider PR, SchneiderPR, Starbucks, starbucks refreshers

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