Tuesday, August 31st 2010

Schneider Associates is Named to the
Inc. 500/5000 List 4 Years in a Row!
Schneider Associates’ has once again made the Inc. 500|5000 annual listing for the fourth year in a row. All of us at Schneider Associates are proud to share this accomplishment on the anniversary of our 30th year in business.
The Inc. 500|5000 is ranked according to percentage revenue growth from 2006 through 2009. To qualify, companies must have been founded and generating revenue by the first week of 2006, and therefore able to show four full calendar years of sales. For more about the Inc. 500|5000 list and to see the full list of winners, click here.
If you would like help planning your next launch, contact us at launch@schneiderpr.com or on Twitter @SchneiderPR.
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Friday, August 27th 2010
Friday, August 20th 2010
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Monday, August 16th 2010

With summer in full swing, SA ventured out on a perfect day to kayak on the Charles River, enjoying the views of the skyline of the financial district. The journey took the group up to the Longfellow “salt and pepper” bridge, along the Esplanade, and back down to the Museum of Science. The trip proved to be quite a workout, but one that had great team building lessons. The teams that paddled together quickly led the pack—a metaphor that holds true not only in kayaking but in life. The day was a boatload of fun—and the next event planned is apple picking in the fall.


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Friday, August 13th 2010
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Friday, August 6th 2010
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Friday, August 6th 2010

On Tuesday, August 3, 2010, Schneider Associates’ Julie Hall, EVP/Partner, gave a presentation on conducting media and consumer events in support of product launches to an excited group of 25 Italian students who are spending their summer studying abroad. The students – who are enrolled in a program at Boston University directed by Professor Steve Quigley – are completing coursework in business, communications, and event management, and hail from the largest Italian university in Milan, Universitá Cattolica del Sacro Cuore.
The presentation discussed how and when to hold a product launch event, highlighted some of the memorable launches conducted by Schneider Associates on behalf of our clients, and explained how immersion marketing is vital in today’s fragmented media environment. Some of the successful launch programs that were presented include Woolite’s ‘Find the Look, Keep the Look’ campaign, Zeo’s editor event in New York, the MySweethearts social media campaign, and Baskin Robbins’ 65th Birthday.
For more about Schneider Associates’ expertise in planning and executing launch events, read Peter Vanden Bos’ article at Inc.com, where Vanden Bos interviews two SA clients as well as Joan Schneider, President of Schneider Associates.
If you would like help planning your next launch, contact us at launch@schneiderpr.com or on Twitter @SchneiderPR.
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Thursday, August 5th 2010

In the 2010 Readers’ polling for Banker & Tradesman, Schneider Associates was voted as one of the top three Public Relations firms in Boston. Schneider Associates is excited and honored to be recognized by the professional services audience of Banker & Tradesman readers, which further validates our work in the industry.
Banker & Tradesman is a Boston news publication focusing on business, real estate, and industry news. The Best of Boston readers’ poll started in 2008 and is conducted yearly via online survey starting in May. As an independent poll, the Best of Boston awards give readers the opportunity to voice their opinions about the goods and service providers they admire.
Everyone at Schneider Associates would like to offer a special “thank you” to all who voted for us!
If you would like help planning your next launch, contact us at launch@schneiderpr.com or on Twitter @SchneiderPR.
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Wednesday, August 4th 2010

FHO Partners’ Q2 MarketWatch Research was recently featured in several leading Boston business and real estate publications. In addition to two features in both Banker & Tradesman and The Real Reporter, the Boston Business Journal’s new real estate editor, Craig Douglas, referenced the study by focusing on individual suburban CRE submarkets in four editions of the online “Real Estate Roundup,” and featured data about the Cambridge submarket in a recent hard copy edition.
FHO’s report tracked the performance of the commercial real estate market in and around greater Boston. The firm’s figures from mid-year 2010 indicate that conditions in Boston, Cambridge and the suburbs continue to stabilize for the second consecutive quarter.
FHO Partners, which has been a client of Schneider Associates for the past 9 years, encourages all business people who are considering relocating or renegotiating their commercial leases to read FHO Partners’ full Q2 MarketWatch Research report by clicking here.
If you would like help planning your next launch, contact us at launch@schneiderpr.com or on Twitter @SchneiderPR.
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Friday, July 30th 2010
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