Professional Services

Our Professional Services practice works in a cross section of industries including financial services, non-profit, health care and technology. We build direct action campaigns through advocacy and donor relations, thought leadership and branding, crisis communications and issues management, public relations, integrated marketing strategies, sales generation campaigns and creative design. We’re different in the way we approach assignments – as true consultants who treat your business like our own.

Don Martelli

Chief Operating Officer

Don Martelli is a former print journalist who escaped the newsroom to focus his career on architecting influence, PR, reputation management, community engagement and thought leadership campaigns for public affairs, education and professional services clients. Don has a knack for applying simple and creative solutions that solve complex business challenges.

Services

Corporate Positioning

We help ensure your company and product offerings are differentiated in the market through our 360-degree discovery process.

Thought Leadership

We generate visibility for company milestones and industry experts to help increase awareness of your organizational strengths.

Integrated Marketing

We craft strategic, multichannel strategies linked to business goals and structured to achieve the desired outcomes.

Advocacy

At the local and state level, and in the public, we can help support your interests and create information campaigns that influence opinion.

Sales / Lead Generation

SA develops integrated campaigns targeted to specific client personas to generate real interest in your company and services.

Branding

SA reinvigorates corporate brands and builds new ones based on tried and true tenets of brand development.

Digital Marketing

Our channel agnostic approach to developing digital marketing campaigns ensures that you get the best exposure to high quality client and influencer audiences.

Creative Services

Traditional, digital, social or experiential – we create impact through incisive messaging and design choices.

Crisis & Issues Management

Reputation management issues happen – advising on how to manage internal and external communications and media around these issues is one of our agency strengths.

Media Relations

Our team has deep experience promoting milestones, data and thought leadership to build awareness and visibility.

Public Relations

Communicating to audiences with specific, action-based messages is the foundation of our public relations campaigns.

Social Media Marketing

SA develops paid and organic strategies, plus content campaigns to support your social presence and create meaningful interactions.

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