As Vice President, Brand Integration, Tom Ryan brings more than 17 years of experience to the agency in integrated marketing and creative development.
Tom provides strategic integrated marketing insights to clients, crafts digital and social media programs and formulates messaging for brand and creative projects. He develops client campaigns that engage with customer audiences,drive business growth, optimize website and social media traffic and increase lead generation performance through search engine optimization and pay-per-click strategies. Tom works across a wide range of industries, leading regional and national campaigns for education, corporate, consumer and public affairs clients.
Tom also manages agency marketing programs, and provides creative direction, digital strategy, project management and copy direction for client branding and marketing assignments. Tom is also a contributor to agency thought leadership and intellectual property in Launch marketing and Launch PR®. Prior to joining Schneider Associates, Tom worked at two Boston-area advertising agencies.
Tom holds a bachelor’s degree in English and Psychology from Boston University.