Phil Pennellatore, SA president, leads the firm with his partner, CEO Joan Schneider. Phil, who joined SA in 2000, has also served as Chief Operating Officer and Executive Vice President. Phil oversees all aspects of agency management including client service, operations and finance and works closely with senior staff to plan and execute the agency’s long term strategic growth and direction.
Phil plays an active role in steering the agency’s Corporate, Education, Nonprofit and Public Affairs practice groups. Phil’s deep background in communications and crisis communications, includes developing innovative media relations and public affairs campaigns for businesses, public entities and other organizations, as well as promoting and protecting their interests and reputation at the local, regional, and national level.
In 2012, Phil established the firm’s education practice which has grown to include a national roster of clients in higher education and education related products and services, including universities such as MIT Sloan School of Management, Harvard University, Northeastern University, Pittsburgh University’s Katz Graduate School of Business, University of Illinois, Bay Path University, New England College of Business, Education Corporation of America (ECA) and Virginia College.
In 2001, Phil launched the firm’s nationally recognized land use practice, which has facilitated the approval of more than 30 million square feet of new retail, R&D, commercial and residential development, and has included the completion of many of the largest mixed-used projects in New England. Clients include: The Davis Companies, Equity Office Properties, High Street Equity Partners, Atlantic Management, The Gutierrez Company, DTZ, the Nordblom Company, National Development, Criterion Development Partners and Walker Parking Consultants.
Prior to joining SA 15 years ago, Phil served as a communications consultant on many high profile projects including The Big Dig, the opening of the Third Harbor Tunnel and the approval of the extension of the Commuter Rail Line on the South Shore. Phil began his career as a journalist, first as an editorial assistant and contributing reporter with The Boston Globe, then as a staff reporter for the Mariner Newspapers covering news and events in several Massachusetts communities.