Friday, June 3rd, 2011
Boston and Vancouver PR Partners “Face Off” Over Stanley Cup
BOSTON, MA / VANCOUVER, CANADA (June 3, 2011): As partners in the Worldcom Public Relations Group, which unites 107 top PR firms in 91 countries around the world, both Schneider Associates in Boston and the Pace Group in Vancouver, Canada see eye-to-eye on almost everything.
However that changed overnight, after the Vancouver Canucks took game one of the NHL Stanley Cup final with a 1-0 win over the Boston Bruins. Although Worldcom members always work as a team to provide professional services around the world, the staff at Schneider Associates and the Pace Group have found themselves “agreeing to disagree” on who will bring home the cup.
Tags: bet, Boston, Boston Bruins, Face Off, firms, Hockey, joan schneider, launch public relations, PR agencies, PR firm, Public Relations agency, Public relations firm, Stanley Cup, Vancouver, Vancouver Canucks, wager
Posted in Agency News | No Comments »
Friday, April 29th, 2011
BOSTON, Mass. – February 9, 2011 – Purchasing a used car and negotiating the best offer is no longer a hassle for consumers in the Greater Boston and Providence area with the beta launch of Mojo Motors, a game-changing Web-based car “buying” tool that finally puts consumers in the driver’s seat – and rewards them for their purchase.
Tags: Boston, boston public relations, car sales, Integrated, launch, Launch PR, launch public relations, marketing, Mojo Motors, new product, Product Introduction, Product Launch, public relations, schneider associates, used cars, website launch
Posted in Consumer | No Comments »
Friday, April 29th, 2011
BOSTON–(April 4, 2011)–Chyten Educational Services, a leading provider of tutoring and test preparation services, today announced the release of its newest book, Mastering the ACT, A Comprehensive Workbook to Maximize Scores on the ACT English, Math, Reading, Science and Essay. Founder/CEO Neil Chyten worked with more than a dozen educational experts to identify the most effective strategies to help students maximize their test scores. Mastering the ACT prioritizes test-taking strategies and provides students the tools they need to achieve ACT success.
Tags: ACT, Boston, boston public relations, Chyten, Chyten Educational Services, Integrated, launch, launch public relations, marketing, new product, Product Introduction, Product Launch, public relations, schneider associates, test prep, testing
Posted in Corporate, Professional Services | No Comments »
Friday, April 29th, 2011
BOSTON — September 15, 2010 — Hebrew SeniorLife (HSL) today announced a $2 million gift from an anonymous donor to support the development of the Hebrew SeniorLife Geriatric Nursing Education Center.
Tags: assisted living, Boston, boston public relations, geriatrics, Harvard Medical School, Hebrew SeniorLife, HSL, Integrated, Introductions, launch, launch public relations, marketing, new product, nursing education, Product Introduction, Product Launch, public relations, schneider associates, senior living, seniors
Posted in Corporate | No Comments »
Friday, April 29th, 2011
BOSTON, MASS. — December 28, 2010 — Hebrew SeniorLife (HSL) today announced the launch of its enhanced website that allows visitors to fully explore the wide spectrum of senior health-care and housing services the organization offers. Featuring an in-depth HSL health-care services guide, a glossary of health-care terms, an encyclopedia of common senior health conditions, chat capabilities, listening features and more, the site provides a variety of resources for seniors and their families from the largest provider of senior health care, housing, research and teaching in New England.
Tags: active living, assisted living, Boston, boston public relations, Hebrew SeniorLife, HSL, Integrated, Introductions, launch, Launch PR, launch public relations, marketing, new product, new website, NewBridge on the Charles, Orchard Cove, Product Introduction, Product Launch, public relations, schneider associates, senior community, seniors, website
Posted in Corporate | No Comments »
Friday, April 29th, 2011
INDIAN TRAIL, N.C.–(Sept. 28, 2010)–Radiator Specialty Company (RSC), a leader in cleaning and degreasing, lubricating and penetrating, and maintenance and repair solutions, announced today it is launching a new division, RSC Chemical Solutions, to market its flagship brands which include Gunk®, Liquid Wrench®, MotorMedic® and Tite-Seal®. Building on RSC’s 86-year heritage, the new division will provide marketing support of its hallmark brands as well as offer new innovative solutions through cutting-edge chemistry.
Tags: Boston, boston public relations, Gunk, Integrated, launch, Launch PR, launch public relations, liquid wrench, marketing, new product, Product Introduction, Product Launch, public relations, RSC Chemical Solutions, schneider associates
Posted in Consumer | No Comments »
Friday, April 29th, 2011
BOSTON, March 24, 2011 /PRNewswire/ — Golf Town, Canada’s largest golf retailer and the second largest in the world, today announced the completion of its $25 million U.S. market expansion, and the imminent opening of its first five stores throughout greater Boston. Golf Town’s Massachusetts growth, which represents the largest retail expansion since the start of the economic downturn, will fill approximately 100,000-square-feet of vacant retail space and result in the creation of 200 new jobs. The five new retail destinations – located in Avon, Bellingham, Reading, Seekonk and Watertown – will open simultaneously on Thursday, March 24, with a sixth store scheduled to open in Northborough in fall 2011.
Tags: Boston, boston public relations, giveaways, golf, Golf Town, grand opening, Integrated, Ireland, launch, Launch PR, launch public relations, marketing, new product, Product Introduction, Product Launch, public relations, schneider associates, Seekonk, Stephen Bebis, Watertown
Posted in Consumer | 1 Comment »
Friday, April 29th, 2011
Ice Cream Enthusiasts Can Visit their Local Baskin-Robbins from 5:00 p.m.—10:00 p.m. on Wednesday, April 27, to Enjoy Ice Cream for only 31 Cents a Scoop!
CANTON, Mass., April 26, 2011 /PRNewswire/ — Baskin-Robbins, the world’s largest chain of ice cream specialty shops, invites guests to celebrate its fifth annual 31 Cent Scoop Night on Wednesday, April 27, 2011 from 5 p.m. – 10 p.m. at stores nationwide. During the event, Baskin-Robbins is thanking its guests by reducing prices of its 2.5 oz. ice cream scoops to 31 cents. The iconic brand is also “Scooping up Thanks for Our Firefighters” with a $100,000 donation to the National Fallen Firefighters Foundation (NFFF). During 31 Cent Scoop Night last year Baskin-Robbins scooped more than 4 million ice cream cups and cones!
Tags: 31 Cent Scoop Night, 31 flavors, Baskin Robbins, Boston, boston public relations, Dunkin Donuts, firefighters, ice cream, Integrated, launch, launch public relations, marketing, National Fallen Firefighters Foundation, new product, Product Introduction, Product Launch, public relations, schneider associates
Posted in Consumer | No Comments »
Wednesday, April 20th, 2011
Ditch the Scissors! SavingStar Launches the First Nationwide,
Fully Digital Grocery Coupon Service
New Website and Mobile Apps Empower Shoppers to Choose How They Get Their Supermarket and Drugstore Savings From Cash Back To Gift Cards
Tags: app, Consumer, coupon, couponing, grocery, Introductions, launch, launch public relations, Launches, marketing, new product, Product Introduction, Product Launch, public relations, save, Saving Star, SavingStar, schneider associates
Posted in Consumer, Launch PR | No Comments »
Friday, November 12th, 2010
CANTON, Mass. (November 10, 2010) – Baskin-Robbins, the world’s largest chain of ice cream specialty shops, is celebrating the holiday season with a variety of ice cream cakes, including its wildly popular Turkey Cake, designed to complement any holiday feast. Baskin-Robbins’ festive and delicious ice cream cakes are available once a year for a limited time and will make a gorgeous focal point for any dessert table this holiday season.
Tags: 31 flavors, Baskin Robbins, Boston, boston public relations, cake, frozen desert, Harvest Roll, holiday season, ice cream cake, ice creams, Integrated, Introductions, launch, launch public relations, Launches, limited time, marketing, new product, Praline Carmel ice cream, Product Introduction, Product Launch, public relations, schneider associates, seasonal cakes, Thanksgiving, turkey, Turkey Cake, Turtle Pie
Posted in Consumer, Launch PR | No Comments »
