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		<title>Ditch the Scissors! SavingStar Launches the First Nationwide, Fully Digital Grocery Coupon Service</title>
		<link>http://www.schneiderpr.com/newsroom/consumer/ditch-the-scissors-savingstar-launches-the-first-nationwide-fully-digital-grocery-coupon-service/</link>
		<comments>http://www.schneiderpr.com/newsroom/consumer/ditch-the-scissors-savingstar-launches-the-first-nationwide-fully-digital-grocery-coupon-service/#comments</comments>
		<pubDate>Wed, 20 Apr 2011 15:30:50 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Consumer]]></category>
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		<guid isPermaLink="false">http://www.schneiderpr.com/newsroom/?p=720</guid>
		<description><![CDATA[<p>Ditch the Scissors! SavingStar Launches the First Nationwide,
Fully Digital Grocery Coupon Service

New Website and Mobile Apps Empower Shoppers to Choose How They Get Their Supermarket and Drugstore Savings From Cash Back To Gift Cards</p><p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/ditch-the-scissors-savingstar-launches-the-first-nationwide-fully-digital-grocery-coupon-service/">Ditch the Scissors! SavingStar Launches the First Nationwide, Fully Digital Grocery Coupon Service</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></description>
			<content:encoded><![CDATA[<p style="text-align: right;">PRESS CONTACT:<br />
Jennifer Signorini<br />
617.646.3321<br />
jsignorini@schneiderpr.com</p>
<p align="center">
<p align="center"><strong>Ditch the Scissors! SavingStar Launches the First Nationwide,<br />
Fully Digital Grocery Coupon Service </strong></p>
<p align="center"><strong><em>New Website and Mobile Apps Empower Shoppers to Choose How They Get Their Supermarket and Drugstore Savings From Cash Back To Gift Cards </em></strong></p>
<p><em> </em></p>
<p>BOSTON, Mass. – <strong>April 18, 2011</strong> – Shoppers looking for easy ways to save money can use a new service called <a href="http://www.savingstar.com/">SavingStar</a> to help them save on grocery and drugstore items without the need for paper coupons. SavingStar’s eCoupons are entirely digital, meaning there’s nothing to clip and nothing to print, and they work at over 20,000 stores nationwide. SavingStar also empowers shoppers for the first time to choose <em>how</em> they save, with a variety of payout options for their savings including cash, gift cards, and charity donations. The company launched today offering over 50 eCoupons, worth over $50 in savings on name-brand items including Bounty, Charmin, Heinz, and Welch’s.  Consumers can select the eCoupons they like on the company’s free iPhone® or Android® apps, or on the company’s website, <a href="http://savingstar.com">savingstar.com</a>, which launches tomorrow. SavingStar links the offers to each user’s registered store loyalty cards from nearly 100 retailers nationwide: from Albertsons and CVS/pharmacy, to Wegmans and Winn-Dixie.</p>
<p><strong>How SavingStar Works</strong></p>
<p>SavingStar is free to use. With over 20,000 supermarkets and drugstores in the service, SavingStar has the largest network of retailers enabling digital coupons in the country, over three times larger than alternatives. Users choose which eCoupons they want and when their store loyalty cards are swiped at checkout, the money is automatically added to their SavingStar accounts (rather than being deducted at the register).  Users can then pick their preferred payout – from direct deposit into any bank or Paypal account, to an Amazon gift card, to a donation to the charity American Forests to help plant trees.  More payout options are coming soon.</p>
<p>“Consumers love to save but want an easier way to do so, and SavingStar provides the answer,” said David Rochon, CEO of SavingStar.  “The process is simple and can make a significant impact on the amount of money a household saves each month.”</p>
<p><strong>A New Generation of Savers Looks for Flexibility in How and Where to Save</strong></p>
<p>SavingStar eCoupons are not your mother’s coupons. Since they are fully digital, there is no paper required. They are also more convenient for people frustrated with the hassle of clipping, printing, and carrying paper coupons to the store. “The next generation of shoppers may have never clipped a coupon in their lives but they clearly have the desire to save, as evidenced by the explosion of discount sites like Groupon,” said Rochon.  “SavingStar is bringing grocery coupons to the digital generation whose computers and smartphones are becoming an increasingly valuable part of their lives.  At the same time we are giving passionate coupon users more grocery offers to take advantage of, with the added bonus of empowering shoppers to pick their preferred form of savings.”</p>
<p>While other digital services only work in a limited number of chains, SavingStar allows shoppers to save with nearly 100 retail chains nationwide, giving shoppers a choice in where they redeem their eCoupons.</p>
<p>Noted coupon expert, Stephanie Nelson, founder of <a href="http://www.CouponMom.com">CouponMom.com</a> agrees that paperless coupons will appeal to today’s “online all the time” consumer.” “People are busier than ever, and since SavingStar eCoupons are easy to use, they’re a great way for people to save on grocery and drugstore purchases.”</p>
<p>Because SavingStar eCoupons are linked to store loyalty cards, the service eliminates time spent clipping or printing coupons, piles of coupons accumulating in a kitchen drawer, lines being held up while shoppers dig through a wallet or purse, and people forgetting to bring their coupons to the store. Using SavingStar’s mobile apps, shoppers can select eCoupons while walking the aisles, making it easy to save even while in the store.</p>
<p><strong>A Growing Demand</strong></p>
<p>SavingStar’s launch comes at a time when the demand for online coupons is growing. In 2010, more than 49 million people used printable or digital coupons up from 40 million in 2009, according to Simmons Research.</p>
<p>SavingStar partners include leading national retailer, CVS/pharmacy. &#8220;CVS/pharmacy&#8217;s ExtraCare program provides personalized value to our customers by making it easy for them save money every time they shop,” said Melissa Studzinski, Vice President, Customer Relationship Management for CVS/pharmacy. “We remain committed to providing today’s tech savvy customer with new ways to save. SavingStar eCoupons now allow our customers the option of linking the eCoupons they select right to their ExtraCare card, giving them an additional way to save while shopping at CVS/pharmacy.” Shoppers can redeem SavingStar’s eCoupons at any of CVS/pharmacy&#8217;s more than 7,100 stores.</p>
<p>“We know that consumers value the ability to build their savings through everyday purchases,” added Rochon. “In today’s economy, we see an opportunity to expand the use of grocery coupons and drugstore coupons to help people save, whether in the form of cash, gift cards, and more.”</p>
<p>To obtain B-roll footage download it at <a href="http://bit.ly/SavingStarBroll">http://bit.ly/SavingStarBroll</a>. (To open the link, press control and enter).</p>
<h3>About SavingStar:</h3>
<p>SavingStar is the first and only national, fully digital, grocery eCoupon service, available for free at <a href="http://savingstar.com">savingstar.com</a> and on iPhone and Android mobile apps. The company enables consumers to choose where they shop and how they save. Providing exclusive eCoupons redeemable at over 20,000 stores, SavingStar’s eCoupons are linked to customers’ grocery and drugstore loyalty cards and offer a more convenient and eco-friendly way to save on groceries than paper coupons. SavingStar automatically adds the value of each eCoupon redeemed into the user’s SavingStar account, enabling the consumer to pick their payout from cash back to gift cards to charity donations.  SavingStar also powers Upromise Grocery eCoupons, helping its over 13 million members save for college.  SavingStar is backed by <a href="http://www.crunchbase.com/financial-organization/flybridge-capital">Flybridge Capital Partners</a>, <a href="http://www.crunchbase.com/financial-organization/first-round-capital">First Round Capital</a>, and other investors. The company is based in Waltham, MA.</p>
<p align="center">###</p>
<p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/ditch-the-scissors-savingstar-launches-the-first-nationwide-fully-digital-grocery-coupon-service/">Ditch the Scissors! SavingStar Launches the First Nationwide, Fully Digital Grocery Coupon Service</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></content:encoded>
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		<title>THE BASKIN-ROBBINS TURKEY CAKE IS BACK!  CARVE AN ICE CREAM MASTERPIECE THIS THANKSGIVING</title>
		<link>http://www.schneiderpr.com/newsroom/consumer/the-baskin-robbins-turkey-cake-is-back-carve-an-ice-cream-masterpiece-this-thanksgiving/</link>
		<comments>http://www.schneiderpr.com/newsroom/consumer/the-baskin-robbins-turkey-cake-is-back-carve-an-ice-cream-masterpiece-this-thanksgiving/#comments</comments>
		<pubDate>Fri, 12 Nov 2010 19:54:21 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.schneiderpr.com/newsroom/?p=663</guid>
		<description><![CDATA[<p>CANTON, Mass. (November 10, 2010) – Baskin-Robbins, the world’s largest chain of ice cream specialty shops, is celebrating the holiday season with a variety of ice cream cakes, including its wildly popular Turkey Cake, designed to complement any holiday feast.  Baskin-Robbins’ festive and delicious ice cream cakes are available once a year for a limited time and will make a gorgeous focal point for any dessert table this holiday season.</p><p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/the-baskin-robbins-turkey-cake-is-back-carve-an-ice-cream-masterpiece-this-thanksgiving/">THE BASKIN-ROBBINS TURKEY CAKE IS BACK!  CARVE AN ICE CREAM MASTERPIECE THIS THANKSGIVING</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></description>
			<content:encoded><![CDATA[<address>Contact:</address>
<address>Jessica Dionne</address>
<address>617-646-3329</address>
<address>jdionne@schneiderpr.com</address>
<p align="center"><strong>THE BASKIN-ROBBINS TURKEY CAKE IS BACK! CARVE AN ICE CREAM MASTERPIECE THIS THANKSGIVING</strong></p>
<p align="center"><em>Tis’ the Season to Gobble up Baskin-Robbins Holiday Ice Cream Cakes and Desserts</em></p>
<p><strong>CANTON</strong><strong>, Mass.</strong><strong> (November 10, 2010)</strong> – Baskin-Robbins, the world’s largest chain of ice cream specialty shops, is celebrating the holiday season with a variety of ice cream cakes, including its wildly popular Turkey Cake, designed to complement any holiday feast.  Baskin-Robbins’ festive and delicious ice cream cakes are available once a year for a limited time and will make a gorgeous focal point for any dessert table this holiday season.</p>
<p>Home chefs often feel pressure to breathe new life into their holiday meals, especially when they have been serving the same menu year after year.  Baskin-Robbins encourages holiday hosts to reinvent their dessert tables this year with a new tradition – a delicious Baskin-Robbins ice cream cake.</p>
<p>With its sweet glaze and sugar cone turkey legs, this popular Turkey Cake is making a highly anticipated return.  In addition, customer favorites such as the Harvest Roll, Turtle Pie and Praline Caramel ice cream cake are perfect for any holiday celebration.  The seasonal cakes are ready made and can be picked up in store. Ordering a Turkey Cake or any other customized ice cream cake couldn’t be easier.  Guests must place an order at their local Baskin-Robbins shop a minimum of 24 hours in advance.</p>
<p>“As a family-focused brand, we understand the importance of bringing people together during the holiday season to celebrate traditions” said Brian O’Mara, Vice President of Marketing for Baskin-Robbins.  “We think adding an ice cream cake to your holiday dessert table is a great way to start a new and delicious family tradition.</p>
<p><strong><span style="text-decoration: underline;">Baskin-Robbins Holiday Cakes Starting at $19.99: </span></strong></p>
<p>These heart-warming ice cream cakes are sure to please this holiday season:</p>
<ul>
<li><strong>Turkey</strong><strong> Cake:</strong> Baskin-Robbins signature, classic all-ice cream cake      shaped like a turkey will be the center piece of the dessert table. Choose      the ice cream flavor glaze in chocolate/caramel and enjoy the sugar cone      turkey legs.  Serves 12-to-16 for a      suggested retail price of $31.99*.</li>
</ul>
<ul>
<li><strong>Harvest Roll Cake</strong>: Fudge frosted roll cake, finished with a      seasonal decoration of leaves and pumpkins. Designs can be customized with      seasonal ice cream favorites. Serves 6-to-8 for a suggested retail price      of $19.99*.</li>
<li><strong>Turtle Pie: </strong>A classic holiday dessert served with Pralines ‘n Cream      ice cream on a chocolate pie crust covered in a caramel glaze and finished      with pecans and a fudge border. Serves 6-to-8 for a suggested retail price      of $19.99*.</li>
<li><strong>Praline Caramel Ice Cream Cake:</strong> A fully decorated 9-inch round      Devil’s Food cake in between layers of Vanilla and Pralines ‘n Cream ice      creams frosted with whipped topping, garnished with a caramel glaze. Serves      up to 16 guests for a suggested retail price of $29.99*.</li>
</ul>
<p>*For a limited time only. Plus applicable tax.</p>
<p>To learn more about Baskin-Robbins ice cream cakes as well as flavor combinations and innovations, consumers can visit the Baskin-Robbins Facebook page at <a href="http://www.facebook.com/BaskinRobbins" target="_blank">www.facebook.com/BaskinRobbins</a> or follow Baskin-Robbins on Twitter at <a href="http://www.twitter.com/BaskinRobbins" target="_blank">www.twitter.com/BaskinRobbins</a>. To enter the Baskin-Robbins Flavor Contest to create a personal favorite flavor combination, visit <a href="http://baskinrobbins.com/flavorcontest/Flavorcreator.aspx" target="_blank">www.baskinrobbins.com/flavorcreator</a>.</p>
<p><strong><span style="text-decoration: underline;">About Baskin-Robbins</span></strong></p>
<p>Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine’s 31<sup>st</sup> annual Franchise 500<sup>®</sup> ranking, Baskin-Robbins is the world’s largest chain of ice cream specialty shops.  Baskin-Robbins creates and markets innovative, premium ice cream, specialty frozen desserts and beverages, providing quality and value to consumers at more than 6,000 retail shops in 33 countries.  Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats.  Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin’ Brands, Inc. family of companies.  For further information, visit <a href="http://www.baskinrobbins.com/">www.baskinrobbins.com</a>.</p>
<p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/the-baskin-robbins-turkey-cake-is-back-carve-an-ice-cream-masterpiece-this-thanksgiving/">THE BASKIN-ROBBINS TURKEY CAKE IS BACK!  CARVE AN ICE CREAM MASTERPIECE THIS THANKSGIVING</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></content:encoded>
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		<title>BASKIN-ROBBINS’ QUARTERBACK CRUNCH® ICE CREAM  TACKLES THE COMPETITION</title>
		<link>http://www.schneiderpr.com/newsroom/consumer/baskin-robbins%e2%80%99-quarterback-crunch%c2%ae-ice-cream-tackles-the-competition/</link>
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		<pubDate>Fri, 12 Nov 2010 19:48:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.schneiderpr.com/newsroom/?p=659</guid>
		<description><![CDATA[<p>CANTON, Mass. (September 09, 2010) – Baskin-Robbins, the world’s largest chain of ice cream specialty shops, is featuring Quarterback Crunch® as its September ice cream Flavor of the Month.  Football fans and ice cream enthusiasts can cheer on their favorite teams while enjoying a delicious sundae, cup or cone from Baskin-Robbins with this unique flavor just in time to kick off football season.</p><p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/baskin-robbins%e2%80%99-quarterback-crunch%c2%ae-ice-cream-tackles-the-competition/">BASKIN-ROBBINS’ QUARTERBACK CRUNCH® ICE CREAM  TACKLES THE COMPETITION</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></description>
			<content:encoded><![CDATA[<address>Contact:</address>
<address>Jessica Dionne</address>
<address>617-646-3329</address>
<address>jdionne@schneiderpr.com</address>
<p align="center"><strong>BASKIN-ROBBINS’ <em>QUARTERBACK CRUNCH®</em> ICE CREAM TACKLES THE COMPETITION</strong></p>
<p align="center"><em>September’s Flavor of the Month Has Been a Touchdown since 1978</em></p>
<p><strong>CANTON, Mass. (September 09, 2010)</strong> – Baskin-Robbins, the world’s largest chain of ice cream specialty shops, is featuring <em>Quarterback Crunch®</em> as its September ice cream <em>Flavor of the Month</em>.  Football fans and ice cream enthusiasts can cheer on their favorite teams while enjoying a delicious sundae, cup or cone from Baskin-Robbins with this unique flavor just in time to kick off football season.</p>
<p>From Pee Wee Football to the professional ranks, <em>Quarterback Crunch®</em> is a delicious treat for football fans of all ages. Created in 1978, the flavor features smooth, vanilla flavored ice cream with chocolate-covered rice “crunchies” and a smooth and creamy caramel ribbon.  The flavor will be available at Baskin-Robbins during the Month of September, while supplies last.</p>
<p>“Football is one of America’s favorite past times, and there is no better way to enjoy either a college or pro football game than with <em>Quarterback Crunch®</em> ice cream.  It’s the perfect ice cream for the fall season, “said Brian O’Mara, Vice President of Marketing for Baskin-Robbins.  “This fan favorite ties together two beloved American pastimes: enjoying ice cream and watching football.&#8221;</p>
<p>To learn more about Baskin-Robbins flavors and unique flavor combinations and innovations, consumers can visit the Baskin-Robbins Facebook page at <a href="http://www.facebook.com/BaskinRobbins" target="_blank">www.facebook.com/BaskinRobbins</a> or follow Baskin-Robbins on Twitter at <a href="http://www.twitter.com/BaskinRobbins" target="_blank">www.twitter.com/BaskinRobbins</a>.</p>
<p><strong><span style="text-decoration: underline;"> </span></strong></p>
<p><strong><span style="text-decoration: underline;"> </span></strong></p>
<p><strong><span style="text-decoration: underline;">About Baskin-Robbins</span></strong></p>
<p>Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine’s 31<sup>st</sup> annual Franchise 500<sup>®</sup> ranking, Baskin-Robbins is the world’s largest chain of ice cream specialty shops.  Baskin-Robbins creates and markets innovative, premium ice cream, specialty frozen desserts and beverages, providing quality and value to consumers at more than 6,000 retail shops in 33 countries.  Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats.  Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin’ Brands, Inc. family of companies.  For further information, visit <a href="http://www.baskinrobbins.com" target="_blank">www.baskinrobbins.com</a>.</p>
<p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/baskin-robbins%e2%80%99-quarterback-crunch%c2%ae-ice-cream-tackles-the-competition/">BASKIN-ROBBINS’ QUARTERBACK CRUNCH® ICE CREAM  TACKLES THE COMPETITION</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></content:encoded>
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		<title>GO BATTY THIS OCTOBER FOR BASKIN-ROBBINS  CARAMEL CHOCOLATE MALT ICE CREAM</title>
		<link>http://www.schneiderpr.com/newsroom/consumer/go-batty-this-october-for-baskin-robbins-caramel-chocolate-malt-ice-cream/</link>
		<comments>http://www.schneiderpr.com/newsroom/consumer/go-batty-this-october-for-baskin-robbins-caramel-chocolate-malt-ice-cream/#comments</comments>
		<pubDate>Fri, 12 Nov 2010 19:45:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.schneiderpr.com/newsroom/?p=656</guid>
		<description><![CDATA[<p>CANTON, Mass. (October 6, 2010) – Baskin-Robbins, the world’s largest chain of ice cream specialty shops, debuts Caramel Chocolate Malt as the October Flavor of the Month. The flavor is a scrumptious marriage of malt, chocolate and caramel providing the tastes of some of the most beloved Halloween candy. Ice cream enthusiasts and candy lovers alike will revel in excitement for this delicious treat that’s built on a classic malt flavor.</p><p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/go-batty-this-october-for-baskin-robbins-caramel-chocolate-malt-ice-cream/">GO BATTY THIS OCTOBER FOR BASKIN-ROBBINS  CARAMEL CHOCOLATE MALT ICE CREAM</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></description>
			<content:encoded><![CDATA[<address>Contact:</address>
<address>Jessica Dionne</address>
<address>617-646-3329</address>
<address>jdionne@schneiderpr.com</address>
<p align="center"><strong>GO BATTY THIS OCTOBER FOR BASKIN-ROBBINS CARAMEL CHOCOLATE MALT ICE CREAM</strong></p>
<p align="center"><em>October’s Flavor of the Month is Reminiscent of a Classic Candy Bar Favorite</em></p>
<p><strong>CANTON, Mass. (October 6, 2010)</strong> – Baskin-Robbins, the world’s largest chain of ice cream specialty shops, debuts <em>Caramel Chocolate Malt</em> as the October Flavor of the Month. The flavor is a scrumptious marriage of malt, chocolate and caramel providing the tastes of some of the most beloved Halloween candy. Ice cream enthusiasts and candy lovers alike will revel in excitement for this delicious treat that’s built on a classic malt flavor.</p>
<p>Created in 2010, <em>Caramel Chocolate Malt</em>, is one of the first new flavors since retiring five flavors as part of as its 65<sup>th</sup> Birthday Celebration. <em>Caramel Chocolate Malt</em> features smooth, malt-flavored ice cream with chocolate chunks and a caramel swirl.  The flavor will be available at Baskin-Robbins during the month of October, while supplies last.</p>
<p>“<em>Caramel Chocolate Malt </em>combines classic candy bar elements swirled together to create an ice cream flavor that is reminiscent of your favorite Halloween treat,” said Brian O’Mara, Baskin-Robbins Vice President of Marketing.  “At Baskin-Robbins the flavor of the month is a signature new creation that is inspired by a classic flavor, a holiday, or moment in pop culture – and we think Caramel Chocolate Malt is a natural fit for Halloween.”</p>
<p>The October Flavor of the Month may serve as an inspiration for ice cream lovers, as Baskin-Robbins recently announced the launch of its “Create Baskin’s Next Favorite Flavor” online contest.  Fans can create a personal favorite from a series of base ice cream varieties, flavor ribbons and mix-ins &#8211; then enter the contest and share their creations on their social networks.  The winning flavor will be developed in 2011 and will be sold in all Baskin-Robbins locations as the June 2011 Flavor of the Month.</p>
<p>To learn more about Baskin-Robbins and its unique flavor combinations and innovations, consumers can visit the Baskin-Robbins Facebook page at <a href="http://www.facebook.com/BaskinRobbins" target="_blank">www.facebook.com/BaskinRobbins</a> or follow Baskin-Robbins on Twitter at <a href="http://www.twitter.com/BaskinRobbins" target="_blank">www.twitter.com/BaskinRobbins</a>. To enter the Baskin-Robbins “Create Baskin’s Next Favorite Flavor” contest, visit <a href="http://baskinrobbins.com/flavorcontest/Flavorcreator.aspx" target="_blank">http://baskinrobbins.com/flavorcontest/Flavorcreator.aspx</a></p>
<p><strong><span style="text-decoration: underline;"> </span></strong></p>
<p><strong><span style="text-decoration: underline;"> </span></strong></p>
<p><strong><span style="text-decoration: underline;"> </span></strong></p>
<p><strong><span style="text-decoration: underline;">About Baskin-Robbins</span></strong></p>
<p>Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine’s 31<sup>st</sup> annual Franchise 500<sup>®</sup> ranking, Baskin-Robbins is the world’s largest chain of ice cream specialty shops.  Baskin-Robbins creates and markets innovative, premium ice cream, specialty frozen desserts and beverages, providing quality and value to consumers at more than 6,000 retail shops in 33 countries.  Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats.  Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin’ Brands, Inc. family of companies.  For further information, visit <a href="http://www.baskinrobbins.com/">www.baskinrobbins.com</a>.</p>
<p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/go-batty-this-october-for-baskin-robbins-caramel-chocolate-malt-ice-cream/">GO BATTY THIS OCTOBER FOR BASKIN-ROBBINS  CARAMEL CHOCOLATE MALT ICE CREAM</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></content:encoded>
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		<title>BASKIN-ROBBINS SPICES UP THE HOLIDAY SEASON WITH NOVEMBER’S FLAVOR OF THE MONTH:  PREMIUM CHURNED LIGHT GINGERBREAD MAN ICE CREAM</title>
		<link>http://www.schneiderpr.com/newsroom/consumer/baskin-robbins-spices-up-the-holiday-season-with-november%e2%80%99s-flavor-of-the-month-premium-churned-light-gingerbread-man-ice-cream/</link>
		<comments>http://www.schneiderpr.com/newsroom/consumer/baskin-robbins-spices-up-the-holiday-season-with-november%e2%80%99s-flavor-of-the-month-premium-churned-light-gingerbread-man-ice-cream/#comments</comments>
		<pubDate>Fri, 12 Nov 2010 19:42:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.schneiderpr.com/newsroom/?p=652</guid>
		<description><![CDATA[<p>CANTON, Mass. (November 3, 2010) – Baskin-Robbins, the world’s largest chain of ice cream specialty shops, debuts Premium Churned Light Gingerbread Man as its November Flavor of the Month.   This new flavor is a treat for everyone, whether counting calories or just looking for a new seasonally-inspired flavor to try. As part of Baskin-Robbins’ BRight Choices line, Premium Churned Light Gingerbread Man has fifty percent less fat and 20 percent fewer calories than regular ice cream.</p><p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/baskin-robbins-spices-up-the-holiday-season-with-november%e2%80%99s-flavor-of-the-month-premium-churned-light-gingerbread-man-ice-cream/">BASKIN-ROBBINS SPICES UP THE HOLIDAY SEASON WITH NOVEMBER’S FLAVOR OF THE MONTH:  PREMIUM CHURNED LIGHT GINGERBREAD MAN ICE CREAM</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></description>
			<content:encoded><![CDATA[<address>Contact:</address>
<address>Jessica Dionne</address>
<address>617-646-3329</address>
<address>jdionne@schneiderpr.com</address>
<p align="center"><strong>BASKIN-ROBBINS SPICES UP THE HOLIDAY SEASON WITH NOVEMBER’S FLAVOR OF THE MONTH:  PREMIUM CHURNED LIGHT GINGERBREAD MAN ICE CREAM </strong></p>
<p align="center"><em>Guests can enjoy a decadent gingerbread flavored treat that has 50% Less Fat and 20% fewer calories than regular ice cream</em></p>
<p><strong>CANTON</strong><strong>, Mass.</strong><strong> (November 3, 2010)</strong> – Baskin-Robbins, the world’s largest chain of ice cream specialty shops, debuts <em>Premium Churned Light Gingerbread Man </em>as its November Flavor of the Month.   This new flavor is a treat for everyone, whether counting calories or just looking for a new seasonally-inspired flavor to try. As part of Baskin-Robbins’ BRight Choices line, <em>Premium Churned Light Gingerbread Man</em> has fifty percent less fat and 20 percent fewer calories than regular ice cream.</p>
<p>Just in time for the holiday season,<em> Premium Churned Light Gingerbread Man</em> features a gingerbread flavored light ice cream with a touch of vanilla deliciously entwined with a cinnamon caramel ribbon.  The flavor will be available at Baskin-Robbins during the month of November, while supplies last.</p>
<p>“<em>Premium Churned Light Gingerbread Man </em>ice cream is the perfect late autumn flavor” said Brian O’ Mara, Baskin-Robbins Vice President of Marketing.  “The combination of vanilla, cinnamon and caramel flavors are wonderful together or on their own, and the gingerbread flavor makes for a wonderful complement to any holiday dessert.”</p>
<p>Premium Churned Light Gingerbread Man is the newest flavor in Baskin-Robbins’ BRight Choices line.  The BRight Choices collection provides guests with better-for-you options including fat free, dairy free, no sugar added and light ice cream.  The holidays are a time when many are looking to fight off the holiday bulge – so with everything in moderation, this flavor is a light option with a lot of holiday flavor.</p>
<p>To learn more about Baskin-Robbins’ BRight Choices line of products or other Baskin-Robbins flavors and innovations, consumers can visit the Baskin-Robbins Facebook page at <a href="http://www.facebook.com/BaskinRobbins" target="_blank">www.facebook.com/BaskinRobbins</a> or follow Baskin-Robbins on Twitter at <a href="http://www.twitter.com/BaskinRobbins" target="_blank">www.twitter.com/BaskinRobbins</a>.  To enter the “Create Baskin’s Next Favorite Flavor” contest, visit <a href="http://www.baskinrobbins.com/flavorcreator" target="_blank">www.baskinrobbins.com/flavorcreator</a>.</p>
<p><strong><span style="text-decoration: underline;"> </span></strong></p>
<p><strong><span style="text-decoration: underline;">About Baskin-Robbins</span></strong></p>
<p>Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine’s 31<sup>st</sup> annual Franchise 500<sup>®</sup> ranking, Baskin-Robbins is the world’s largest chain of ice cream specialty shops.  Baskin-Robbins creates and markets innovative, premium ice cream, specialty frozen desserts and beverages, providing quality and value to consumers at more than 6,000 retail shops in 33 countries.  Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats.  Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin’ Brands, Inc. family of companies.  For further information, visit <a href="http://www.baskinrobbins.com" target="_blank">www.baskinrobbins.com</a>.</p>
<p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/baskin-robbins-spices-up-the-holiday-season-with-november%e2%80%99s-flavor-of-the-month-premium-churned-light-gingerbread-man-ice-cream/">BASKIN-ROBBINS SPICES UP THE HOLIDAY SEASON WITH NOVEMBER’S FLAVOR OF THE MONTH:  PREMIUM CHURNED LIGHT GINGERBREAD MAN ICE CREAM</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></content:encoded>
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		<title>CREATE A GROUP, GET A SCOOP!  BASKIN-ROBBINS LAUNCHES “GROUP SCOOP” FOR ITS FACEBOOK FANS</title>
		<link>http://www.schneiderpr.com/newsroom/consumer/create-a-group-get-a-scoop-baskin-robbins-launches-%e2%80%9cgroup-scoop%e2%80%9d-for-its-facebook-fans/</link>
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		<pubDate>Fri, 12 Nov 2010 19:35:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.schneiderpr.com/newsroom/?p=645</guid>
		<description><![CDATA[<p>CANTON, Mass. (August 27, 2010) –Baskin-Robbins, the world’s largest chain of ice cream specialty shops, today launched a new way for Baskin-Robbins Facebook fans to earn free scoops of ice cream.  For a limited time, Baskin-Robbins Facebook fans can sign up for “Group Scoop” on Facebook™ and either start their own group or join someone else’s.  Once the number of people in a “Group Scoop” group reaches 31, the organizer and all 30 additional members will receive a coupon for a free 2.5 oz scoop of ice cream or a 3 oz swirl of Soft Serve®.</p><p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/create-a-group-get-a-scoop-baskin-robbins-launches-%e2%80%9cgroup-scoop%e2%80%9d-for-its-facebook-fans/">CREATE A GROUP, GET A SCOOP!  BASKIN-ROBBINS LAUNCHES “GROUP SCOOP” FOR ITS FACEBOOK FANS</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></description>
			<content:encoded><![CDATA[<address>Contact:</address>
<address>Jessica Dionne</address>
<address>617-646-3329</address>
<address>jdionne@schneiderpr.com</address>
<p align="center"><strong>CREATE A GROUP, GET A SCOOP!  BASKIN-ROBBINS LAUNCHES “GROUP SCOOP” FOR ITS FACEBOOK FANS</strong></p>
<p><strong><em> </em></strong></p>
<p align="center"><strong><em>First-of-its-Kind Facebook Program Offers Baskin-Robbins Fans Opportunity to Earn Free Ice Cream Scoops </em></strong></p>
<p><strong>CANTON, Mass. (August 27, 2010)</strong> –Baskin-Robbins, the world’s largest chain of ice cream specialty shops, today launched a new way for Baskin-Robbins Facebook fans to earn free scoops of ice cream. For a limited time, Baskin-Robbins Facebook fans can sign up for “Group Scoop” on Facebook™ and either start their own group or join someone else’s. Once the number of people in a “Group Scoop” group reaches 31, the organizer and all 30 additional members will receive a coupon for a free 2.5 oz scoop of ice cream or a 3 oz swirl of Soft Serve®.</p>
<p>“Group Scoop is a fun way for our fans to enjoy a free scoop of Baskin-Robbins ice cream with their Facebook friends, even if they are miles apart,” said David Nagel, Baskin-Robbins Director of Brand Excitement.  “Groups of 31 Facebook Fans will be able to enjoy a scoop of their favorite flavor, on us. We’re very excited to offer this exciting promotion on Facebook.”</p>
<p>Group Scoop coupon recipients can print out their one-time coupon and present it at any participating Baskin-Robbins for their free scoop. They are not required to present their coupons together to take part in the promotion.</p>
<p>To learn more about Group Scoop, visit the Baskin-Robbins Facebook page at <a href="http://www.facebook.com/BaskinRobbins" target="_blank">www.facebook.com/BaskinRobbins</a>, visit the Baskin-Robbins home page at <a href="http://www.baskinrobbins.com" target="_blank">www.BaskinRobbins.com</a> or follow Baskin-Robbins on Twitter at <a href="http://twitter.com/baskinrobbins" target="_blank">www.twitter.com/BaskinRobbins</a>.</p>
<p><span style="color: #ffffff;"> ..</span></p>
<p><strong><span style="text-decoration: underline;">About Baskin-Robbins</span></strong></p>
<p>Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine’s 31<sup>st</sup> annual Franchise 500<sup>®</sup> ranking, Baskin-Robbins is the world’s largest chain of ice cream specialty shops. Baskin-Robbins creates and markets innovative, premium ice cream, specialty frozen desserts and beverages, providing quality and value to consumers at more than 6,000 retail shops in 33 countries. Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats. Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin’ Brands, Inc. family of companies. For further information, visit <a href="http://www.baskinrobbins.com/">www.baskinrobbins.com</a>.</p>
<p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/create-a-group-get-a-scoop-baskin-robbins-launches-%e2%80%9cgroup-scoop%e2%80%9d-for-its-facebook-fans/">CREATE A GROUP, GET A SCOOP!  BASKIN-ROBBINS LAUNCHES “GROUP SCOOP” FOR ITS FACEBOOK FANS</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></content:encoded>
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		<title>BASKIN-ROBBINS® AND BESTSWEET INC. OFFER FREE CANDY  TO SATISFY CUSTOMERS’ SWEET TOOTH</title>
		<link>http://www.schneiderpr.com/newsroom/consumer/baskin-robbins%c2%ae-and-bestsweet-inc-offer-free-candy-to-satisfy-customers%e2%80%99-sweet-tooth/</link>
		<comments>http://www.schneiderpr.com/newsroom/consumer/baskin-robbins%c2%ae-and-bestsweet-inc-offer-free-candy-to-satisfy-customers%e2%80%99-sweet-tooth/#comments</comments>
		<pubDate>Fri, 12 Nov 2010 18:33:57 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<description><![CDATA[<p>September 30, 2010 (Canton, MA) -- BestSweet, Inc., one of the world’s leading mass-market confectionery manufacturers, today announced the launch of free Baskin-Robbins Smooth &#038; Creamy Mango Delight Hard Candy™ sampling at participating Baskin-Robbins locations in the U.S.  Baskin-Robbins, America’s favorite neighborhood ice cream shop, will offer a complimentary piece of sugar-free Baskin-Robbins Mango Delight candy to customers beginning Friday, October 1, 2010. There is no purchase necessary and sampling will continue while supplies last.</p><p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/baskin-robbins%c2%ae-and-bestsweet-inc-offer-free-candy-to-satisfy-customers%e2%80%99-sweet-tooth/">BASKIN-ROBBINS® AND BESTSWEET INC. OFFER FREE CANDY  TO SATISFY CUSTOMERS’ SWEET TOOTH</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></description>
			<content:encoded><![CDATA[<address>Contact:</address>
<address>Jessica Dionne</address>
<address>617-646-3329</address>
<address>jdionne@schneiderpr.com</address>
<p style="text-align: center;"><strong>BASKIN-ROBBINS<sup>®</sup> AND BESTSWEET INC. OFFER FREE CANDY TO SATISFY CUSTOMERS’ SWEET TOOTH</strong></p>
<p style="text-align: center;"><em>BestSweet to Sample Free Baskin-Robbins Smooth &amp; Creamy Mango Delight Hard Candies™ at Participating Stores Nationwide</em></p>
<p><strong>September 30, 2010 (Canton, MA) &#8212; </strong>BestSweet, Inc., one of the world’s leading mass-market confectionery manufacturers, today announced the launch of free <em>Baskin-Robbins Smooth &amp; Creamy Mango Delight Hard Candy™</em> sampling at participating Baskin-Robbins locations in the U.S.  Baskin-Robbins, America’s favorite neighborhood ice cream shop, will offer a complimentary piece of sugar-free Baskin-Robbins Mango Delight candy to customers beginning Friday, October 1, 2010. There is no purchase necessary and sampling will continue while supplies last.</p>
<p>BestSweet’s new Smooth &amp; Creamy Hard Candy treats feature a natural swirl appearance and offer the delicious flavor, smooth texture and experience of Baskin Robbins’s favorite ice cream flavors. Smooth &amp; Creamy Mango Delight flavor is a sweet and tangy blend of fresh mango flavor combined with rich and delicious real cream for the true-to-life flavor of Baskin-Robbins ice-cream.</p>
<p>“We love sharing our latest products and giving a little something free to reward Baskin-Robbins’ loyal guests,” said Nicole Watson, Associate Brand Manager for BestSweet.  “We hope the sweet and tangy flavors of the new Mango Delight with tickle your taste buds and satisfy your sweet tooth</p>
<p>Baskin-Robbins Smooth &amp; Creamy Hard Candy is available for purchase in the candy aisles of grocery, drug and mass retailers nationwide. The suggested retail price of the 2.75 oz bag is $1.99.  Baskin-Robbins Smooth &amp; Creamy Hard Candies are available in regular and sugar-free varieties and they are individually wrapped, so they are perfect for the purse, pockets and taking on-the-go.</p>
<p><strong><span style="text-decoration: underline;">About BestSweet</span></strong></p>
<p>BestSweet, Inc. is a privately held, third generation confectionery manufacturer operated in Mooresville, N.C. With more than 70 years of heritage in the industry, BestSweet is a leader in its market segment with its world-class innovation, manufacturing and marketing of confectionery, cough drop and nutraceutical products. BestSweet produces top-quality, innovative goods that appeal to all tastes, as demonstrated by its global customer and consumer bases. Some of BestSweet’s best-known products include Baskin-Robbins Candy, Lites Sugar Free Hard Candies and its BestHealth line of nutritional supplements. For more information, visit <a href="http://www.bestsweet.com/" target="_blank">www.BestSweet.com</a>.</p>
<p><strong><span style="text-decoration: underline;"> </span></strong></p>
<p><span style="text-decoration: underline;"> </span></p>
<p><strong><span style="text-decoration: underline;">About Baskin-Robbins</span></strong></p>
<p>Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine’s 31<sup>st</sup> annual Franchise 500<sup>®</sup> ranking, Baskin-Robbins is the world’s largest chain of ice cream specialty shops.  Baskin-Robbins creates and markets innovative, premium ice cream, specialty frozen desserts and beverages, providing quality and value to consumers at more than 6,000 retail shops in 33 countries.  Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats.  Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin’ Brands, Inc. family of companies.  For further information, visit <a title="http://www.baskinrobbins.com/" href="http://www.baskinrobbins.com/" target="_blank">www.baskinrobbins.com</a>.</p>
<p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/baskin-robbins%c2%ae-and-bestsweet-inc-offer-free-candy-to-satisfy-customers%e2%80%99-sweet-tooth/">BASKIN-ROBBINS® AND BESTSWEET INC. OFFER FREE CANDY  TO SATISFY CUSTOMERS’ SWEET TOOTH</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></content:encoded>
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		<title>BONDERA™ TILEMATSET AWARDED THE HANDYMAN SEAL OF APPROVAL</title>
		<link>http://www.schneiderpr.com/newsroom/consumer/bondera%e2%84%a2-tilematset-awarded-the-handyman-seal-of-approval/</link>
		<comments>http://www.schneiderpr.com/newsroom/consumer/bondera%e2%84%a2-tilematset-awarded-the-handyman-seal-of-approval/#comments</comments>
		<pubDate>Fri, 12 Nov 2010 18:26:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.schneiderpr.com/newsroom/?p=635</guid>
		<description><![CDATA[<p>Cambridge, Mass., (October 8, 2010) – Grace Construction Products today announced  Bondera™ TileMatSet (www.bonderatilematset.com) has received the Handyman Club of America’s “Member Tested &#038; Recommended” seal of approval after 100% of Bondera testers indicated they would recommended the product. Sixty homeowners across the country tested Bondera, a tile adhesive that uses advanced pressure-sensitive technology to eliminate the need for mortar and mastic, on a variety of tiling projects around their homes.</p><p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/bondera%e2%84%a2-tilematset-awarded-the-handyman-seal-of-approval/">BONDERA™ TILEMATSET AWARDED THE HANDYMAN SEAL OF APPROVAL</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></description>
			<content:encoded><![CDATA[<address>Contact:</address>
<address>Ashley Reilly</address>
<address>617-646-3314</address>
<address>areilly@schneiderpr.com</address>
<p align="center"><strong>BONDERA™ TILEMATSET AWARDED THE HANDYMAN<em> </em>SEAL OF APPROVAL </strong></p>
<p><strong> </strong></p>
<p style="text-align: center;"><em>Revolutionary Tile Adhesive Receives 100% Approval Rating from </em></p>
<p style="text-align: center;"><em>Handyman Club of America</em></p>
<p><strong>Cambridge</strong><strong>, Mass.</strong><strong>, (October 8, 2010)</strong> – Grace Construction Products today announced  Bondera™ TileMatSet (<a href="http://bonderatilematset.com" target="_blank">www.bonderatilematset.com</a>) has received the Handyman Club of America’s “Member Tested &amp; Recommended” seal of approval after 100% of Bondera testers indicated they would recommended the product. Sixty homeowners across the country tested Bondera, a tile adhesive that uses advanced pressure-sensitive technology to eliminate the need for mortar and mastic, on a variety of tiling projects around their homes.</p>
<p>“The overwhelmingly positive feedback we received from the Handyman Club of America’s product testers confirms that using Bondera for tiling projects is an easy way to add style and value to a home without the headaches of mortar and mastic,” said Rob Madore, Bondera product manager at Grace Construction Products. “Bondera’s innovative design is what makes it a winning product with the Handyman Club of America and DIY tilers everywhere.”</p>
<p>The Handyman Club of America product testers evaluated Bondera based on performance, quality, design, ease of installation, durability, size, versatility, finished look, convenience and rating against similar products. Bondera received an overall score of nine out of 10 and 100% of testers indicated they would recommend Bondera.</p>
<p>Bondera product testers agree that installation was simple and the results were outstanding:</p>
<ul>
<li>“Having      been a tile installer in the past, and having tried just about every trick      and gimmick out there, I was a little doubtful when I first opened the      box. But it only took a couple minutes to realize that Bondera had really      done their homework with the TileMatSet. With minor work surface prep-work,      the product went up flawlessly, no mess, no fuss, and the tile setting was      a breeze. I would recommend Bondera TileMatSet to anyone that I heard was      planning a tile job. Great work Bondera &#8211; A++.” &#8211; Reverend Doctor Marshall      W. Snead</li>
<li>“This product is a real time      saver. Not only is it great for the homeowner but a professional would      save money and time on smaller jobs.” – Michael Ward</li>
<li>“The best feature is that you      can remove and reposition the tiles as you working with them.  It was very convenient for us.  I also like that we could grout in the      same day making our kitchen backsplash a one day project.” – Jason Phelps</li>
</ul>
<p>Bondera TileMatSet is available at Lowe’s stores nationwide and on <a href="http://www.lowes.com/" target="_blank">www.Lowes.com</a>.  For more information on Bondera, visit <a href="http://www.bonderatilematset.com/" target="_blank">www.BonderaTileMatSet.com</a>.</p>
<p><strong>About Grace Construction Products</strong></p>
<p>Headquartered in Cambridge, Massachusetts, Grace Construction Products, an operating segment of W. R. Grace &amp; Co. – Conn. (NYSE: GRA), is a world-leading provider of technically superior concrete admixtures, fibers, surface treatments and liquid pigments that make concrete stronger, longer lasting, crack resistant, aesthetically pleasing and cost efficient. The company also manufactures additives for cement processing, fire protection, fire stops, waterproofing and masonry products, and has more than 125 plants and sales offices around the world. For more information about Grace Construction Products, customers can contact their local Grace Construction Products salesperson or visit <a href="http://www.graceconstruction.com" target="_blank">http://www.GraceConstruction.com</a>.</p>
<p>Grace is a leading global supplier of catalysts and other products to petroleum refiners; catalysts for the manufacture of plastics; silica-based engineered and specialty materials for a wide range of industrial applications; sealants and coatings for food and beverage packaging, and specialty chemicals, additives and building materials for commercial and residential construction. With annual sales of more than $3 billion, Grace has about 6,000 employees and operations in over 40 countries. For more information, visit Grace’s web site at <a href="http://www.grace.com/" target="_blank">www.grace.com</a>.</p>
<p><strong>Bondera™</strong> is a trademark (registration pending) of W. R. Grace &amp; Co.–Conn.</p>
<p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/bondera%e2%84%a2-tilematset-awarded-the-handyman-seal-of-approval/">BONDERA™ TILEMATSET AWARDED THE HANDYMAN SEAL OF APPROVAL</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></content:encoded>
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		<title>BONDERA™ TILEMATSET AWARDED BEST NEW PRODUCT AT THE  2010 REMODELING SHOW</title>
		<link>http://www.schneiderpr.com/newsroom/consumer/bondera%e2%84%a2-tilematset-awarded-best-new-product-at-the-2010-remodeling-show/</link>
		<comments>http://www.schneiderpr.com/newsroom/consumer/bondera%e2%84%a2-tilematset-awarded-best-new-product-at-the-2010-remodeling-show/#comments</comments>
		<pubDate>Fri, 12 Nov 2010 18:19:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.schneiderpr.com/newsroom/?p=631</guid>
		<description><![CDATA[<p>Cambridge, Mass., (October 8, 2010) – Grace Construction Products today announced that Bondera™ TileMatSet (www.bonderatilematset.com) has been named the “Best New Product” of the year at Hanley Wood’s 2010 Remodeling Show. Bondera, a tile adhesive that uses advanced pressure-sensitive technology to eliminate the need for mortar and mastic, is water resistant and ideal for tiling kitchen walls, backsplashes and countertops, bathroom walls and countertops, and tub and shower surrounds.</p><p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/bondera%e2%84%a2-tilematset-awarded-best-new-product-at-the-2010-remodeling-show/">BONDERA™ TILEMATSET AWARDED BEST NEW PRODUCT AT THE  2010 REMODELING SHOW</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></description>
			<content:encoded><![CDATA[<address>Contact:</address>
<address>Ashley Reilly</address>
<address>617-626-3314</address>
<address>areilly@schneiderpr.com</address>
<p align="center"><strong>BONDERA™ TILEMATSET AWARDED BEST NEW PRODUCT AT THE 2010 REMODELING SHOW </strong></p>
<p align="center"><em>Revolutionary Tile Adhesive Voted #1 New Product at </em><em>Hanley Wood </em><em>Convention</em></p>
<p><strong>Cambridge, Mass., (October 8, 2010)</strong> – Grace Construction Products today announced that Bondera™ TileMatSet (<a href="http://bonderatilematset.com" target="_blank">www.bonderatilematset.com</a>) has been named the “Best New Product” of the year at Hanley Wood’s 2010 Remodeling Show. Bondera, a tile adhesive that uses advanced pressure-sensitive technology to eliminate the need for mortar and mastic, is water resistant and ideal for tiling kitchen walls, backsplashes and countertops, bathroom walls and countertops, and tub and shower surrounds.</p>
<p>“We are very excited that Bondera has been chosen as the ‘Best New Product’ at this year’s Remodeling Show,” said Rob Madore, product manager at Grace Construction Products. “At a show with so many innovative products, it’s an honor to be recognized for achieving our goal of creating an easy-to-use product that simplifies do-it-yourself tiling.”</p>
<p>The 2010 Remodeling Show, produced by Hanley Wood Exhibitions and sponsored by the National Association of Home Builders, was held from September 14-17 at the Baltimore Convention Center in Baltimore, Maryland. More than 300 companies showcased products in categories including sustainable/green building products, exterior and interior building products and materials, home automation, interior finishes, kitchen and bath, weatherization products, backyard building, decking surfaces and materials, docks and outdoor living, tools, vehicles and jobsite preparation.</p>
<p>Bondera TileMatSet was displayed at the Grace Construction booth, and was featured in a “Fast and Accurate Tile” bathroom clinic run by DIY expert Mark Clement of “<a href="http://www.myfixituplife.com/" target="_blank">MyFixItUpLife</a>.”<strong> </strong>Bondera TileMatSet is available at Lowe’s stores nationwide and on <a href="http://www.lowes.com/" target="_blank">www.Lowes.com</a>.  For more information on Bondera, visit www.BonderaTileMatSet.com.</p>
<p><strong>About Grace Construction Products</strong></p>
<p>Headquartered in Cambridge, Massachusetts, Grace Construction Products, an operating segment of W. R. Grace &amp; Co. – Conn. (NYSE: GRA), is a world-leading provider of technically superior concrete admixtures, fibers, surface treatments and liquid pigments that make concrete stronger, longer lasting, crack resistant, aesthetically pleasing and cost efficient. The company also manufactures additives for cement processing, fire protection, fire stops, waterproofing and masonry products, and has more than 125 plants and sales offices around the world. For more information about Grace Construction Products, customers can contact their local Grace Construction Products salesperson or visit <a href="http://www.graceconstruction.com" target="_blank">http://www.GraceConstruction.com</a>.</p>
<p>Grace is a leading global supplier of catalysts and other products to petroleum refiners; catalysts for the manufacture of plastics; silica-based engineered and specialty materials for a wide range of industrial applications; sealants and coatings for food and beverage packaging, and specialty chemicals, additives and building materials for commercial and residential construction. With annual sales of more than $3 billion, Grace has about 6,000 employees and operations in over 40 countries. For more information, visit Grace’s web site at <a href="http://www.grace.com/" target="_blank">www.grace.com</a>.</p>
<p><strong>About The Remodeling Show</strong></p>
<p>The Remodeling Show is the only national remodeler-centric event bringing together the entire remodeling industry face-to-face annually. Launched in 1991 by NAHB and then partnered with since 2001, this event has expanded to represent all facets of the remodeling community – kitchen and bath; home improvement; aging-in-place; sustainable remodeling; plus all the tools and services that go into executing these types of projects. Knowing the emphasis on education this event provides on-the-show-floor, in the classroom and even in the hallways; our attendees schedule their projects around the Remodeling Show.</p>
<p><strong>Bondera™</strong> is a trademark (registration pending) of W. R. Grace &amp; Co.–Conn.</p>
<p align="center"><strong><br />
</strong></p>
<p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/bondera%e2%84%a2-tilematset-awarded-best-new-product-at-the-2010-remodeling-show/">BONDERA™ TILEMATSET AWARDED BEST NEW PRODUCT AT THE  2010 REMODELING SHOW</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></content:encoded>
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		<title>BASKIN-ROBBINS HITS A HOME RUN THIS SUMMER WITH COLLECTIBLE MAJOR LEAGUE BASEBALL MINI-HELMET SUNDAES</title>
		<link>http://www.schneiderpr.com/newsroom/consumer/baskin-robbins-hits-a-home-run-this-summer-with-collectible-major-league-baseball-mini-helmet-sundaes/</link>
		<comments>http://www.schneiderpr.com/newsroom/consumer/baskin-robbins-hits-a-home-run-this-summer-with-collectible-major-league-baseball-mini-helmet-sundaes/#comments</comments>
		<pubDate>Fri, 12 Nov 2010 18:10:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.schneiderpr.com/newsroom/?p=435</guid>
		<description><![CDATA[<p>CANTON, Mass. (June 21, 2010) – Batter up!  Baskin-Robbins and Aquafina®, an official sponsor of Major League Baseball™, team up to hit a home run this summer by offering exclusive, collectible MLB® mini-helmets with the purchase of a 20 oz. Aquafina bottled water and a two-scoop Baskin-Robbins sundae.  For a limited time, beginning this week through September 27, ice cream and baseball enthusiasts can collect all 30 Major League Baseball team’s Mini-Helmets.
</p><p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/baskin-robbins-hits-a-home-run-this-summer-with-collectible-major-league-baseball-mini-helmet-sundaes/">BASKIN-ROBBINS HITS A HOME RUN THIS SUMMER WITH COLLECTIBLE MAJOR LEAGUE BASEBALL MINI-HELMET SUNDAES</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></description>
			<content:encoded><![CDATA[<address>Contact:</address>
<address>Jessica Dionne<br />
</address>
<address>617-646-3329</address>
<address>jdionne@schneiderpr.com</address>
<p style="text-align: center;"><strong>America</strong><strong>’s Favorite Neighborhood Ice Cream Shop to Offer Major League Baseball Mini Helmets in Partnership with Aquafina </strong></p>
<div><strong>CANTON</strong><strong>, Mass.</strong><strong> (June 21, 2010)</strong> – Batter up!  Baskin-Robbins and Aquafina®, an official sponsor of Major League Baseball™, team up to hit a home run this summer by offering exclusive, collectible MLB® mini-helmets with the purchase of a 20 oz. Aquafina bottled water and a two-scoop Baskin-Robbins sundae.  For a limited time, beginning this week through September 27, ice cream and baseball enthusiasts can collect all 30 Major League Baseball team’s Mini-Helmets.</div>
<div><span style="color: #ffffff;"> ..</span></div>
<div>With this partnership, Baskin-Robbins and Aquafina are making summer fun, nostalgic and refreshing.  When ice cream and baseball fans purchase a bottle of Aquafina water and a two-scoop sundae, they can select a free MLB Mini-Helmet of their choice.  Fans can collect all 30 MLB Mini-Helmets or show their local team spirit each and every time.</div>
<div><span style="color: #ffffff;"> ..</span></div>
<div>“Summertime is all about ice cream and baseball,” said Srinivas Kumar, Chief Brand Officer for Baskin-Robbins Worldwide. “Together with Aquafina we hope to offer ice cream fans around the country a fun way to enjoy America’s favorite pastime with an opportunity to cool down while the baseball season heats up.”</div>
<div><span style="color: #ffffff;"> ..</span></div>
<div>Sundae enthusiasts can select from multiple sundae options: a two-scoop sundae covered in hot fudge, caramel or strawberry topping, whipped cream, almonds and a cherry, or soft serve swirls covered in color-changing Magic Sprinkles. Continuing with the baseball theme, the Baskin-Robbins June Flavor of the Month is Baseball Nut, a smooth, vanilla flavored ice cream swirled with a black raspberry ribbon and loaded with cashews.</div>
<div><span style="color: #ffffff;"> ..</span></div>
<div>For regular updates on the Baseball Mini-Helmet Sundaes and other Baskin-Robbins promotions, please visit the Baskin-Robbins Facebook page at <a href="http://facebook.com/baskinrobbins" target="_blank">www.facebook.com/BaskinRobbins</a> or follow the brand on Twitter at <a href="http://twitter.com/baskinrobbins" target="_blank">www.twitter.com/BaskinRobbins</a><span style="text-decoration: underline;">.</span></div>
<div><span style="color: #ffffff;"> ..</span></div>
<div><strong><span style="text-decoration: underline;">About Baskin-Robbins</span></strong></div>
<div>Named the top ice cream and frozen dessert franchise in the United States by Entrepreneur magazine’s 31<sup>st</sup> annual Franchise 500<sup>®</sup> ranking, Baskin-Robbins is the world’s largest chain of ice cream specialty shops. Baskin-Robbins creates and markets innovative, premium ice cream, specialty frozen desserts and beverages, providing quality and value to consumers at more than 6,000 retail shops in 33 countries. Baskin-Robbins was founded by two ice cream enthusiasts whose passion led to the creation of more than 1,000 ice cream flavors and a wide variety of delicious treats. Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin’ Brands, Inc. family of companies. For further information, visit <span style="text-decoration: underline;"><a href="http://www.baskinrobbins.com/" target="_blank">http://www.baskinrobbins.com/</a></span>.</div>
<p>The post <a href="http://www.schneiderpr.com/newsroom/consumer/baskin-robbins-hits-a-home-run-this-summer-with-collectible-major-league-baseball-mini-helmet-sundaes/">BASKIN-ROBBINS HITS A HOME RUN THIS SUMMER WITH COLLECTIBLE MAJOR LEAGUE BASEBALL MINI-HELMET SUNDAES</a> appeared first on <a href="http://www.schneiderpr.com/newsroom">Schneider PR Newsroom</a>.</p>]]></content:encoded>
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