Organizations need to speak directly to their customers and buyers with targeted messages that help them solve problems. 
Case Studies
- Integrated Marketing and Launch Public Relations Campaign for a Consumer Attraction, The Cape Cod Polar Express Train Ride
- Content Marketing Campaign and Social Media Contest supporting an E-Commerce Site Launch for Fashion Retail Company, dots
- Influencer Outreach, Media Relations Campaign and Groundbreaking Launch Event for EF Education Company, Education First
- Innovative Content Marketing Program and Corporate Blog Relaunch for Higher Education Client, MIT Sloan’s Experts Blog
- The Alumni Factor, a new college ranking platform launched in September 2012
- Consumer Contest & Media Relations Campaign Ignites Ice Cream Fan Engagement
- Liquid Wrench’s Social Media Toolbox
- Giving Mommy Bloggers the Gift of Sleep
- MySweethearts Launch
- NECCO Programs and Publicity
- HSL YouTube Channel
- d-CON How-to Videos
- Vroom Solo Launch
- Little First Act Discovery Launch