Posts Tagged ‘worldcom pr’
Pre-Launching Products with Consumer Integration – Why Putting Your Customer Front and Center is a 2012 ImperativeWednesday, April 11th, 2012
By Julie Hall and Joan Schneider Launching a new product or service in the age of social media isn’t easy. As product launch specialists, we know that now it’s harder than ever to get your customer’s attention, and their dollars. Bust as more people embrace social media, brands have an opportunity to deepen customer relationships, drive [...]
Tags: agency, Boston, boston pr, Boston Public Relations, ebook, Introductions, Joan Schneider, julie hall, launch, Launch Public Relations, Launches, launchpr, new product, new product launch, PR, pre launch, Product Introduction, product launches, Public Relations, Schneider Associates, Schneider PR, Social Media, worldcom, worldcom pr, worldcom public relations
Posted in Agency News, Consumer, Consumer Health & Tech, Consumer Tech, Food & Retail, Home Products, Launch PR, Social Media | 2 Comments »
The New York Times and PR Week US recently discussed the survey findings from Worldcom Public Relations Group, one of the largest associations of independent public relations firms in the world. Worldcom has been recognized for their predictions of trends in public relations and marketing, and Schneider Associates is proud to be one of the 100 firms in the Worldcom network. The articles comment on Worldcom’s view of the public relations industry, as well as its business forecast for the future. Specifically, Worldcom predicts that the importance of social media will increase in the next three years while that of media relations, advertising, direct mail, and marketing will decrease. To read the New York Times article, please click here. To read the PR Week article, please click here.
Tags: Boston, boston pr, Integrated, Introductions, launch, Launch PR, Launch Public Relations, Launches, marketing, new product, New York Times, PR Week, product launch, product launches, products introduction, Public Relations, Schneider Associates, Schneider PR, worldcom, worldcom pr, worldcom public relations
Posted in Agency News, Consumer, Corporate & Nonprofit, Creative Services, Launch PR, Social Media | No Comments »