Posts Tagged ‘Most Memorable New Product Launch’

6 Key Learnings from the 2012 Most Memorable New Product Launch Survey

Wednesday, March 6th, 2013

Our EVP Julie Hall teamed up with Chief Behavioral Scientist of Sentient Decision Science Aaron Reid to share the results of the 2012 Most Memorable New Product Launch survey in a Google+ Hangout On Air. Since 2001, SA and Sentient Decision Science have conducted the survey to learn which product launches make lasting impressions with consumers [...]

Tuesday, March 5th, 2013

  Register FREE ($60 value) with shareable code: 2012TopTen  It’s never been more difficult to launch a new product. Consumers are more fragmented than ever.  With 40,000 products launched each year, how can marketers make sure their launch will stand out?Join us in this Google+ Hangout with brand experts from the 11th Annual Most Memorable New Product Launches who [...]

BOSTON’S TOP MARKETING AND PRODUCT LAUNCH EXPERTS LEAD THE SOCIAL LAUNCH™ CONVERSATION AT FUTUREM

Wednesday, October 31st, 2012

Marketing experts discuss new focus on the customer as a channel for new product launches at FutureM Boston, MA – October 23, 2012 – Julie Hall, EVP and partner at Schneider Associates, the global leader in Launch Marketing, and other prominent Boston-area marketing and communications leaders participated in a panel discussing the important role of “Social Launch” at FutureM during Boston’s Innovation Week on Wednesday, October 23 at Hynes [...]

Our Expert Picks The Top 5 Tech Products of 2012

Thursday, October 11th, 2012

[Originally posted to MMNPL.com] MMNPL’s Technology Expert Curtis Silver has more than experience when it comes to technology. Silver has written and worked for Wired.com, Gunnar Optiks, Technorati.com, and Digital Dads (writer of the 2nd best NFL column on the internet). Check out what our expert expects to be the most memorable tech products this [...]

Register for our Future M Session

Wednesday, October 10th, 2012

Social @ Heart

Wednesday, June 20th, 2012

  Here at Schneider Associates, we know public relations isn’t just about press releases, it’s about the public and connecting with them where they are- Twitter, Facebook, Pinterest, Tumblr and more. We’re passionate about creating compelling content that helps your message reach your core audience and engage their interest. We build buzz, start conversations, ask [...]

Launch Expert Julie Hall Adds 5th “P” – Participation – to the Classic 4 P’s of Marketing

Monday, April 23rd, 2012

The Holmes Report featured an op-ed by Schneider Associates’ EVP and Launch Expert Julie Hall about how social media is changing the way we launch new products. Hall and Schneider Associates introduced the Most Memorable New Product Launch (MMNPL) Survey in 2002, and since then, the poll has surveyed thousands of consumers about the most [...]

Register Now for the Most Memorable New Product Launch LIVE Webinar

Friday, February 3rd, 2012

With over 40,000 products launched each year, how can you make sure your next new product launch gets noticed? Join Schneider Associates’ EVP and Launch Expert, Julie Hall, and Chief Behavioral Scientist for Sentient Decision Science, Aaron Reid, Ph.D., for the Most Memorable New Product Launch LIVE Video Webinar, Thursday February 9th from 2:00 p.m. [...]

The Past Decade’s Most Memorable New Product Launches Featured on Front Page of USA Today’s Money Section

Thursday, January 26th, 2012

The front page of USA Today’s Money section on January 26th featured the most memorable product launches from the past decade as reported by a national sampling of consumers in the tenth annual Most Memorable New Product Launch survey, conducted by Schneider Associates and research partner Sentient Decision Science.   For more information, visit MMNPL.com.

MMNPL Stats on Patriotic Purchasing Featured in USA Today Snapshot

Monday, January 23rd, 2012

  USA Today featured results from the 2011 Most Memorable New Product Launch survey in a front page Money section snapshot. The graphic showed the influence of “Made in the USA” products is growing each year with an increase of 12% over the last four years in respondents who feel country of origin is an [...]