Posts Tagged ‘Integrated’

MeeLocal Socializes Personal Content Through Mobile Curation

Monday, March 25th, 2013

Over the past few years, we have seen an overwhelming influx of social media platforms, mobile tools and trends.  It’s virtually impossible to go anywhere without feeling the urge to ‘like’ a café on Facebook, tweet your opinions on a nearby bar, or Instagram the delicious meal you just scarfed down (filtered, of course). In [...]

Maximizing and Mining Resources: Progressive Grocer

Thursday, March 7th, 2013

Article appeared originally in Progressive Grocer By Julie Hall Using what is at your fingertips – internally and in the vast world of social media – provides great opportunity and easy-access information Smart 21st-century organizations are using the enormous amount of information available and the priceless communities they have painstakingly curated as the “new and [...]

Tuesday, March 5th, 2013

  Register FREE ($60 value) with shareable code: 2012TopTen  It’s never been more difficult to launch a new product. Consumers are more fragmented than ever.  With 40,000 products launched each year, how can marketers make sure their launch will stand out?Join us in this Google+ Hangout with brand experts from the 11th Annual Most Memorable New Product Launches who [...]

Social Etiquette: The Dos and Don’ts of Social Media (Internship Edition)

Monday, March 4th, 2013

It’s the middle of your junior year and you and a friend are looking for that one great internship to complete your nearly perfect résumés. You have the grades, the work ethic, and the writing chops, and you’ve whisked cover letters and CVs into the inboxes of every internship coordinator in a 50-mile radius. Your [...]

Local Public Relations Support Anywhere in the World

Wednesday, November 14th, 2012

Schneider Associates is a proud member of the WorldComPublic Relations Group, the world’s leading partnership of independently owned public relations firms. SA is one of more than 100 partner agencies worldwide, located in 96 markets, 46 countries and across six continents. WorldCom allows us here at SA, and all of its partners, to serve national, [...]

You’re Booked for a Live TV Appearance, Now What

Tuesday, November 6th, 2012

By Sarah Scalese, Account Supervisor, Corporate/Nonprofit Group If you’re working with a good PR agency, such as SA (shameless plug!), your team has probably booked or will be booking live television appearances on your behalf.  Your first reaction may be excitement, but for many, especially those who have never appeared on live TV, your next [...]

BOSTON’S TOP MARKETING AND PRODUCT LAUNCH EXPERTS LEAD THE SOCIAL LAUNCH™ CONVERSATION AT FUTUREM

Wednesday, October 31st, 2012

Marketing experts discuss new focus on the customer as a channel for new product launches at FutureM Boston, MA – October 23, 2012 – Julie Hall, EVP and partner at Schneider Associates, the global leader in Launch Marketing, and other prominent Boston-area marketing and communications leaders participated in a panel discussing the important role of “Social Launch” at FutureM during Boston’s Innovation Week on Wednesday, October 23 at Hynes [...]

Register for our Future M Session

Wednesday, October 10th, 2012

Hebrew SeniorLife’s Alzheimer’s Buddies Program Featured in The Boston Sunday Globe

Tuesday, July 3rd, 2012

The Boston Globe recently ran a piece on the Alzheimer’s Buddies program at Hebrew SeniorLife (HSL) as the cover story of the Lifestyle Section. The program pairs Harvard student volunteers with Hebrew SeniorLife residents who have Alzheimer’s, and they meet weekly to just hang out. The one-year-old program was started by Harvard pre-med student Ryan Christ. [...]

PIC’s New Twist On Repelling Mosquitos Covered in Long Island Newsday

Tuesday, July 3rd, 2012

SA client PIC has recently been featured in the Kids section of the Long Island Newsday for their Twist-It mosquito repeller. Twist-It is a new flexible device that keeps you protected from pesky mosquitos but eliminates the continuous re-apply of bug spray. The placement touts the benefits of the Twist-It and also makes mention of [...]