Posts Tagged ‘blog’

Introducing “The NEW Launch Plan” – Joan Schneider and Julie Hall discuss topics from their new book

Tuesday, April 27th, 2010

Follow this link to watch Schneider and Hall talk about the book, upcoming trends, key findings from the Most Memorable New Product Launch survey, their favorite case studies, and the concept of B2E – Business to Everyone. “The NEW Launch Plan,” available at BNPmedia.com and at Amazon.com, is a business book for brand and marketing [...]