Monday, September 27th, 2010

Schneider Associates President and Creative Director, Joan Schneider, Presents Axioms from her new book, The NEW Launch Plan, to The Massachusetts Medical Device Industry Council (MassMEDIC)

Schneider Associates President and Creative Director Joan Schneider Presents Axioms from her new book, The NEW Launch Plan, to The Massachusetts Medical Device Industry Council (MassMEDIC)

On September 22^nd, Schneider Associates President and Creative Director Joan Schneider presented launch research and axioms from her book, The NEW Launch Plan at the MedTech Product Launch Strategies forum sponsored by MassMEDIC and held at the Massachusetts Medical Society offices in Waltham, MA. MassMEDIC is a voluntary association that nurtures and establishes developing companies. In her presentation, Joan offered a multidisciplinary approach to introducing medical products in today’s crowded marketplace. Be sure to check back soon for video clips from Joan’s presentation.

If you would like help planning your next launch, contact us at launch@schneiderpr.com or on Twitter @SchneiderPR.

Tags: Boston, boston pr, Boston Public Relations, Integrated, Introductions, Joan Schneider, launch, Launch PR, Launch Public Relations, Launches, marketing, Mass MEDIC, new product, product introductions, product launches, Public Relations, Schneider Associates, The Massachusetts Medical Device Industry Council, the new launch plan

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